Know Your Why: Michael Jr.

On February 1, 2016 one of my best friends shared this video with me on Facebook. Although I’m familiar with the concept of finding why we do what we do and the importance of knowing what our purpose is in life, I have yet to see it delivered as eloquently as how Michael Jr. presents it in this video.

Michael Jr. mentions, “When we know our why, we have options on what our what can be.” As mentioned in one of our previous posts entitled, “How Might We Discover our Purpose”, once we are able to discover, identify, and pursue our calling [“Our Why”], we are then better equipped to select and manage which assignments [“Our What”] are in our best interest in regards to achieving our ultimate success!

“When we know our why, our what has more impact because we are walking in or towards our purpose.” – Michael Jr.


(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Educator, and Music Publisher. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

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