Closing Our Creative Gap: Chase Jarvis

In an interview on Episode 321 of Lewis Howes’, “School of Greatness” podcast, the award-winning director and photographer, Chase Jarvis talks about the importance of visualizing success for everything that he does. In reference to the work of Ira Glass, Chase mentions, “When we are first starting out on something, what we see in our mind and what we are actually able to create is our creative gap. Through repetition, practice, skill, self-talk, and visualization, our goal should be to close the gap between what we envision and what we will someday produce.” Ultimately, the practice of acknowledging our creative gap and moving towards closing our creative gap is what separates those who achieve their ambitions, dreams, and goals from those who unfortunately do not.

When Chase talks about closing in on his creative gap, he mentions that he believes he can make the things that he sees in his mind. This is because he has developed the experience, resources, and tools that have taken him years to build upon. As Malcolm Gladwell denotes in one of his best-selling books, “Outliers,” it often takes close to a decade or longer before we really begin to zero in on our life-long creative gap(s).

How Can We Apply This Method To Our Life?

Lewis Howes and Chase Jarvis

Photo courtesy of

Are you one of those people who feel as though you are just not a creative person? Guess what…our personal belief is that we were all created therefore we are all creative. We can all create a vision. Our lives are a creative process. As Gary Vaynerchuk would say, we can all reverse engineer our ideal outcome. If our creative gap is unfulfilled, most likely we will be unfulfilled! Think about the impact this has on our careers, lives, and relationships. This causes us to think, what is the correlation between lacking creative fulfillment and living an unsatisfied life? How might our creative gap affect our economic, educational, and social gaps? This may serve as a great hypothesis for a research study. Stay tuned, we’ll keep you posted!


(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Educator, and Music Publisher. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

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