How Might We Value Equity?

This post was originally published on LinkedIn on May 7, 2017.

On Sunday May 7, 2017, as I was reading pg. 29 of Keith Ferrazzi‘s, “Never Eat Alone”, I came across a tool which he uses called, “The Relationship Action Plan.” This plan is separated into 3 parts:

1. Developing goals that will help us fulfill our mission.

2. Connecting these goals to the people, places, and things (resources) that will help us get the job done.

3. Determining the best way to reach out to the people who can help us to accomplish our goals.

As I was reading this, it made me reflect on one of my #7DaysOfWisdom videos which I shot back in September of 2016. In this video, I discussed the relationship between sweat equity, relationship equity, and financial equity. In addition to Keith’s “Relationship Action Plan”, I believe that it is highly important for us to understand and value equity.

Equity is something which we can all learn and earn. It starts with the amount of work we decide to put in (sweat equity). Through our sweat equity, we will eventually begin to build the connections and relationships (relationship equity) which lead to opportunities to increase our financial equity and the impact we can have on the lives of others. Let’s stay focused and have fun pursuing the things we love to do in life. Live legendary, leave a legacy!

What are your thoughts on sweat equity, relationship equity, and financial equity? 👇🏾👇🏾👇🏾 In this video, I discuss the relationship between sweat equity, relationship equity, and financial equity. I believe that it is highly important for us to understand and value equity. Equity is something which we can all learn and earn. It all starts with the amount of work we decide to put in (sweat). Through our sweat equity, we will eventually begin to build the connections and relationships which lead to opportunities to increase our financial equity and the impact we can have on the lives of others. 👇🏾👇🏾👇🏾 Let's stay focused and have fun pursuing the things we love to do in life. Live legendary, leave a legacy! 👇🏾👇🏾👇🏾 #7DaysOfWisdom #ALOVERSAmbition

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(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Cultural Curator, and Educator. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

Discover NOW: Brandie Freely

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Photo via Brandie Freely.

#DiscoverNOW is our curatorial series aimed at creating awareness for emerging culture, lifestyle, and talent. Today, we are excited to profile Brandie Freely. Brandie is a hope dealer, mother, writer, musician, lover, and free spirit to say the least! We came across the amazing work of Brandie when we saw the image posted above on Instagram. One of the first thoughts which came to mind were, “What does this image represent?” To us, this image represents beauty, courage, cultivation, love, motherhood, promise, trust, and unity. What does this image mean to you?

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Photo via Brandie Freely.

After checking out some of Brandie’s work on her website, brandiefreely.com, we came across one of her articles entitled, “On Mothering and Growing.” In this piece, Brandie shares her six year journey as the mother of her six year old daughter, Solona. Like many mothers, Brandie strives to be the absolute best mother she possibly can. In fact, she understands that she is a mother under construction. Here’s a question for our mothers, “What is it like to be a mother under construction?” “What does motherhood mean to you?”

We’re happy to have come across the great work of Brandie and we hope that you are too! We’re also looking forward to seeing how great of a mother-daughter combo both Brandie and Solona grow up to be. Be sure to sign-up for updates and follow Brandie’s journey by checking out her website, brandiefreely.com. Enjoy!

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A Lovers Ambition Lifestyle Group is a brand development agency that specializes in identifying talent and creating opportunities for brand development, exposure, and growth. With an emphasis on culture and lifestyle, the primary focus of A Lovers Ambition Lifestyle Group is to help companies adapt to culture and build value between brands and their consumers centered around love. Our social mission is to leverage the influence of popular culture to create social change and invest in the collective future of society through the arts, education, entertainment, and leadership. We are driven by AMBITION, fueled by PASSION, inspired by INNOVATION, and suckers for STRATEGY!

The Strength of Service!

Today, as we honor the service and legacy of Dr. Martin Luther King Jr., people across the world gather together in an effort to build stronger communities and create change for the better. On January 16, 2012, I had the privilege of co-hosting our City Year Miami 4th Annual Dr. Martin Luther King Jr. Service Day Opening Ceremony. This ceremony took place at Northwestern Senior High School in Miami, FL. We were honored to have hundreds of volunteers come out and show support in ways that helped to showcase the strength of service through action, commitment, and community.

As I look back and reflect on the last 5 years of my journey, I have come to realize that we all have our own unique gifts and abilities. With great endeavor, our gifts and abilities empower us to contribute to society at large in ways we may have never deemed possible. When we make time to discover our unique gifts and abilities, we can then go out into the world in an effort to create change and make better happen.

Regardless of the capacity of impact we may feel we are currently making at this moment, our mere existence is an opportunity for the world to feel both our presence and our presents. As long as we are living, as long as we are giving – we will always have an opportunity to be winning!

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(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Cultural Curator, and Educator. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

Izzy Bizu – Talking To You

Just a few hours ago, Izzy Bizu dropped her latest track entitled, “Talking To You” off of her debut major label release, “A Moment of Madness” (Epic Records/Sony Music).

Our winter hasn’t even started yet and already this track has us thinking about spring. Enjoy the breezy smooth tune!

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A Lovers Ambition Lifestyle Group is a brand development agency that specializes in creating opportunities for brand development, exposure, and growth. With an emphasis on culture and lifestyle, the primary focus of A Lovers Ambition Lifestyle Group is to help companies adapt to culture and build value between brands and their consumers centered around love. Our social mission is to leverage the influence of popular culture to create social change and invest in the collective future of society through the arts, education, entertainment, and leadership. We are driven by AMBITION, fueled by PASSION, inspired by INNOVATION, and suckers for STRATEGY!

7 Days Of Wisdom (Episode 26)

7 Days of Wisdom is an original weekly video series presented by A Lovers Ambition Lifestyle Group and hosted by Aquaus Kelley. Our mission is to foster growth and create a community of success and significance. Through sharing meaningful advice, knowledge, and insight gathered throughout our daily experiences, we aim to empower, encourage, and inspire our community to achieve their most passionate aspirations.

In This Weeks Episode We Discuss:

  • Quotes of the Week (1:07)

This Weeks Resources Include:

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(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Educator, and Music Publisher. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

Entrepreneurship + Innovation: Troy Carter

We originally came across the amazing work of Chris Denson and his podcast, “Innovation Crush” through our work with Behind The Hustle. Chris has interviewed the creator of Behind The Hustle, Kenny Mac on his Tastemakers and Influence episode as well as our guy Anthony Demby of HumbleRIOT on his Consciousness of Cool episode. This time around, Chris makes time to sit down with one of our favorite movers and shakers in the entertainment and technology space. He happens to go by the name of Troy Carter.

As the founder of Atom Factory, Troy has an A-1 resume. Not only was he responsible for managing Lady Gaga throughout the height of her career. He is also an investor in superstar companies such as Spotify, Warby Parker, and Uber just to name a few. In this episode of Innovation Crush, Chris chats with Troy about the importance of using our common sense, being tough, opening doors, and caring about the consumer.

Here are 5 tips we learned from Troy Carter on entrepreneurship and innovation:

1. Use Common Sense: 

When Troy was asked what he looks for in regards to potential business opportunities, he mentions, “First and foremost, I’m a consumer. I ask myself, would I listen to this? Would I understand why people would want to listen to this? Would I buy this? Would I understand why people would want to buy this? I didn’t go to business school or anything like that. My analytics is just through common sense. I can listen to an idea and break it down to it’s simplest form. From there, it’s just a matter of whether or not I would write a check.”

2. Be Tough 

“You have to be a tough founder in order to challenge and compete with incumbents” says Troy. “We look for leaders with tenacity, wherewithal, and strong teams. No one is born an entrepreneur. It’s something that we develop over a period of time. Our grit is a result of the difficult experiences we deal with in our daily lives. This toughens up our muscles in both our stomach and spirit to help us get through the tough times.”

3. Open Doors

Troy mentions, “It’s important for me to create a pathway toward success for kids who come from where I come from. It was people like Russell Simmons, Reginald Lewis, and Puff who I modeled myself after. I looked at them and told myself that if they can do it, I can do it. They all helped to pave the way for me. In return, I’m just looking to blast open the door for 100’s of thousands of kids.”

“I was recently told that some investors didn’t invest in our fund because they thought that we were only going to focus on minority founders” says Troy. “This blew my mind and caused me to ask myself, who said a black guy can’t build a billion-dollar company? Based off of this conversation solely, now I feel obligated to open up doors and give minority entrepreneurs a chance. There are multi-billion dollar opportunities out there. Lets find them and lets get it!”

4. Care About The Consumer

“If you’re still building your business around carbonated beverages, you are in trouble” says Troy. “It’s no coincidence that the soda category started to erode when the information age hit. When people can read and see a direct correlation between health issues and ingredients, they are going to make smarter decisions. As a result, they will eventually gravitate toward the products and services that are in their best interest.”

5. Judge People By Their Intent

When Troy asked the CEO of Sony Music, Doug Morris how he handles executive talent, Doug told Troy, “Judge people by their intent. When people make a mistake, look at their intent in that decision. If it was intended to be beneficial to the company, let them make that mistake and learn from that mistake as long as it wasn’t malicious.”

What does innovation mean to Troy Carter?

“It means living around the corner. Be there before everyone else gets there. See what happens before everyone else sees it.” – Troy Carter

Thanks to Chris Denson, this article also appears as a guest post in Inc.com as the “5 Uncommon Skills Every Entrepreneur Needs to Win Big.”

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(Uh • Kway • Us) Aquaus Kelley is a forward-thinking Brand Strategist, Educator, and Music Publisher. As the Founder of A Lovers Ambition Lifestyle Group, he specializes in identifying talent and creating opportunities for brand development, exposure, and growth. Aquaus has worked with companies and organizations such as Cornerstone Agency, City Year Miami, Universal Music Group, and W Hotels. He is extremely passionate about helping companies adapt to culture and building value between brands and their consumers centered around love. His ultimate mission is to use his influence to project positivity across the globe and invest in the collective future of society through the arts, education, entertainment, and leadership.

Khary Durgans – Self Centered/Twenty – 3

You know you’re on the right track when people can identify your music within minutes of listening. It’s even better when you’re an emerging artist from Rhode Island yet to gain mainstream recognition. It’s only a matter of time before a young 23 year-old MC by the name of Khary Durgans goes next level!

Do you know that feeling when you hear something special and everything else around you comes to a halt? As I was in the kitchen cooking dinner earlier this evening, that’s exactly what happened. I heard a very familiar voice projecting through my speakers in my living room. I had a pretty good idea who I thought it may be. Nonetheless, I still had to walk over to glimpse at the screen on my iPhone just to make sure. I was right. It was Khary and he just dropped some more heat with this one! It’s entitled, ‘Self Centered/Twenty.‘ You don’t believe me? Check it out yourself…I know one thing, I’m diggin’ it.

Enjoy!

Bobby Hundreds Visits Ad-Agency 72andSunny

If you keep coming then you want it bad. If you want it bad then you bust your a**. If you bust your a** then the right answer will emerge. – Glenn Cole, Founder & Chief Creative Officer at 72andSunny